Wednesday, April 3, 2013

TRANSFORMATIONAL CONVERSATION

How is one's mind changed when considering an issue about which you feel strongly? Specifically, take gun legislation.  If you were a legislator, what would cause you to reconsider your voting tendency regarding gun legislation?  These were the questions the Protect Minnesota Coalition was asking as we embark on a movement to pass strong gun legislation with a primary focus on universal background checks.  Here are some of the guidelines, many of which were successfully used during the last election when two amendments to the Minnesota Constitution were DEFEATED: one proposing tough Voter ID requirements, and the Marriage Amendment which limited marriage to only between one man and one woman.  What did we learn?

1.  Always focus on emotional and value-driven arguments about gun violence, not on the political food-fights in Washington or wonky statistics.  Similarly, arguments about the Second Amendment may be considered a toss-up with both sides claiming validation.  At least, put your side on the table, and then move on to personal narratives and value appeals.
2.  Tell stories with images and feelings.  Compelling facts should be used to back up the emotional narrative, not as a substitute.  Personal stories are the most powerful.  Statistics alone do not change hearts and minds.  At best, statistics may be considered a toss-up.  But they can help set the table.
3.  Claim moral authority and the mantle of freedom.  Combine faith statements with patriotic appeal.  Share Bible stories and Jesus' ethic of nonviolence.  Talk about everyone having the right to "life, liberty, and the pursuit of happiness", including those who want stronger gun safety legislation.
4.  Emphasize that extraordinarily dangerous, military style weapons are now within easy reach across our communities.
5.  Emphasize that America has weak gun laws and don't assume that people know that.
6.  Challenge opponents on our terms, not theirs.  Be clear about what we are asking.

How about Dos and Don'ts?  Words matter!  Select words that nurture openness and not defensiveness.

1.  DO talk about "preventing gun violence."  DON'T talk about "gun control."
2.  DO advocate for "stronger" gun laws.  DON'T use the term "stricter."
3.  DO be respectful of disagreement.  DON'T use the term "gun nut" or other pejoratives.  It gives the other side a chance to cry foul and distract from the substance of our argument.

Key Principles:

1.  Emphasize background checks as one of the most powerful ways to keep guns out of the hands of dangerous people.
2.  Point out that background checks won't have their full impact until every gun sold in America is subject to a background check.
3.  Focus on the simplicity of background checks.  Avoid making the system sound complex.
4.  Emphasize that the purpose of background checks is to save lives vs. simply being inconvenienced.

What will follow are lots of telephone time, email time, speaking time, lobbying time, conversation time.

Protect Minnesota is aware of what is politically possible this year: UNIVERSAL BACKGROUND CHECKS.  We wanted more, such as an assault weapons ban and a large magazine clip ban.  These  bills are too far "this year." 

My major focus will be helping to organize all faith communities in the State of Minnesota.  Churches, synagogues, and mosques have the moral, values, and personal weight to call people to responsible, common sense action.  I know of no better structures to make the case for gun safety.  Silence or timidity from the faith communities would be tantamount to denial of our confessions and surrender to ideological whims.

Thank you Colorado, Connecticut, and New York for leading the way with strong gun safety laws.  We will work to stir Minnesotans to similar commitments.

Blessings and Peace!








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